Engaging Your Audience Visually – The Power of Video Marketing and Live Shopping Nowadays, people get so much information from many different channels, that grabbing and holding someone’s attention
Creating High-converting Landing Pages Have you ever ended up spending much more time, maybe even buying more than you intended,
AI and Fraud Detection: Securing eCommerce Transactions Have you heard of the hacking incident involving Target, the well-known American retailer? In 2013 Target
Enhancing Product Search and Discovery with AI In the highly competitive world of online retail, having a good search functionality has become a
AI-Powered Chatbots Are Revolutionizing Customer Service in eCommerce In recent years, the e-commerce sector has witnessed an unprecedented rise, and the trend doesn’t seem
Optimizing Stock Levels with AI There is nothing more frustrating for an eCommerce business and its customers than sending an incomplete
The Role of AI in Personalizing eCommerce Experiences Imagine having to choose from two coffee shops and, in one of them, the barista always
Understanding Hijack Marketing: Strategies, Examples and Ethical Considerations Ethical or not (which we will definitely cover in the lines below) hijack marketing is a
Choosing the Right Storefront for Mobile E-commerce: Native Mobile Apps vs. Web Apps In this mobile-centric world, when app usage is at an all-time high, having only a mobile-optimized
Brand Hijacking: Safeguarding Your Identity When Using Google Paid Ads Establishing a brand takes patience, dedication, and constant nurturing over time, through marketing strategies, customer engagement